cultural values

Cultural values, at the simplest level, are commonly shared concepts about what is right, wrong, possible or impossible, true or false and so on.it gets complicated. The arena of cultural values can be as small as each individual's personal set of decisions as to what is acceptable or not. The individual can be firmly set in deciding that existing cultural values are just fine and that no new or different ones are wanted or needed.  individual can be flexible, from being widely traveled, for example, and capable of adhering to the cultural values of many societies in the world. The
Values are an integral part of every culture.^{( wikipedia)}With worldview and personality, they generate behavior. Being part of a culture that shares a common core set of values creates expectations and predictability without which a culture would disintegrate and its members would lose their personal identity and sense of worth. Values tell people what is good, beneficial, important, useful, beautiful, desirable, constructive, etc. They answer the question of why people do what they do. Values help people solve common human problems for survival. Over time, they become the roots of traditions that groups of people find important in their day-to-day lives.
Values is the state of individual or social standard individual can be required to adjust values as life conditions change.